The KW Difference

The Difference

As the largest real estate franchise in the world, our exponential growth is a result of our commitment to delivering value to our associates. We understand that our associates are the key to our company’s success, not the other way around. As a result, more real estate professionals than ever are turning to Keller Williams Realty. And, we’re powering their businesses with the education, coaching, technology, culture and wealth building opportunities that are redefining their potential and taking their careers toward new heights.

Shared decisions. Shared Success.

The Keller Williams model is built around the premise that associates should be treated like stakeholders because together, everyone achieves more.

Get from where you are, to where you intend to be.

Named the #1 Training Organization in the world by Training Magazine in 2015, we’re often described as a training and coaching company cleverly disguised as a real estate franchise.

Build the #1 Brand. Yours.

Your clients choose YOU, not your firm. In fact only 3% of and sellers and 4% of buyers cited an agent’s affiliation with a particular firm as the most important factor in choosing their agent.

Serve the higher purpose of business.

When you’re here, you’re family. We support the financial, physical and emotional well-being of our associates, and believe in giving back to the communities in which we live and work.